Privacy Policy for Relaxed Eyewear

Effective Date: September 27, 2024

At Relaxed Eyewear (“we,” “us,” or “our”), accessible from https://relaxedeyewear.com/, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, purchase our products, or otherwise interact with us. We comply with the General Data Protection Regulation (GDPR) and other applicable data protection laws.

By using our website or purchasing our products, you agree to the collection and use of information in accordance with this Privacy Policy.

1. Data Controller

For the purposes of the GDPR and other data protection laws, the data controller is:

Maria Mirkovic
Address: Ennemosergasse 30, Austria
Email: [email protected]

2. Information We Collect

We collect several types of information, including:

A. Personal Data

Personal data is any information that can be used to identify you directly or indirectly. We may collect the following personal data:

  • Contact Information: Name, email address, postal address, and phone number when you place an order or sign up for our newsletter.
  • Payment Information: Payment details such as credit/debit card numbers or other financial data for processing your purchases. (Note: We use third-party payment processors to handle this information securely; we do not store payment information ourselves.)
  • Account Information: Username and password if you create an account on our website.
  • Communications: Any communications you send to us (e.g., via email or website forms).

B. Technical Data

We automatically collect certain technical data when you visit our website, such as:

  • IP Address
  • Browser type and version
  • Device information (e.g., desktop, tablet, mobile)
  • Time zone setting and location data
  • Operating system and platform

This information is collected via cookies and other tracking technologies (see Section 7 on cookies).

C. Usage Data

We collect data on how you use our website, including:

  • Page views
  • Clickstream data (the pages you visit and how you navigate through the site)
  • Product views and purchases

3. How We Use Your Information

We use the personal information we collect for various purposes:

  • To Process Orders: Fulfill your purchases and manage transactions, including shipping and returns.
  • To Provide Customer Support: Respond to your inquiries, complaints, or requests for assistance.
  • To Improve Our Website: Analyze usage patterns to improve our website’s functionality and design.
  • Marketing: With your consent, we may send you newsletters, promotions, and offers about our products.
  • To Comply with Legal Obligations: As required by law, such as for tax or audit purposes.

4. Legal Basis for Processing

Under the GDPR, we must have a valid legal basis to process your personal data. Depending on the specific activity, we rely on the following legal grounds:

  • Contractual Necessity: To perform our contract with you (e.g., to process your orders).
  • Legitimate Interests: To operate and improve our business, provided it doesn’t override your rights (e.g., analytics, fraud prevention).
  • Consent: For marketing communications and cookie use, where you have provided consent.
  • Legal Compliance: Where processing is required to comply with legal obligations.

5. Sharing of Your Data

We will not sell, rent, or trade your personal information to third parties. However, we may share your data with:

  • Service Providers: Third-party vendors who provide services on our behalf, such as payment processors, shipping companies, email providers, and website hosting.
  • Business Transfers: In the event of a merger, acquisition, or sale of our business, your data may be transferred as part of that transaction.
  • Legal Authorities: Where required to comply with legal obligations or respond to lawful requests from public authorities.

6. International Data Transfers

We may transfer your personal data to third parties located outside the European Economic Area (EEA). When we do, we ensure your data is protected by appropriate safeguards, such as the use of Standard Contractual Clauses approved by the European Commission, or by ensuring the third party is certified under an appropriate framework (such as the EU-U.S. Privacy Shield).

7. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These include:

  • Essential Cookies: Necessary for the website’s functionality (e.g., cart and checkout).
  • Analytics Cookies: Help us understand how users interact with the site.
  • Marketing Cookies: Track your preferences and browsing behavior to offer tailored advertising.

You can manage cookie preferences through your browser settings or by using opt-out mechanisms available on our site. Please note that disabling cookies may impact the functionality of our website.

8. Data Retention

We retain your personal data only as long as necessary for the purposes for which it was collected, including:

  • Customer Account Information: Retained as long as you maintain an account with us.
  • Order Information: Retained to comply with tax, audit, and legal obligations.
  • Marketing Data: Retained until you withdraw consent (unsubscribe) or until it is no longer necessary for marketing purposes.

9. Your Rights

Under the GDPR, you have several rights regarding your personal data:

  • Access: You have the right to request a copy of your personal data.
  • Rectification: You can ask us to correct any inaccurate or incomplete information.
  • Erasure: You have the right to request deletion of your data when it is no longer necessary.
  • Restriction: You can ask us to restrict processing in certain circumstances.
  • Data Portability: You have the right to receive your data in a structured, commonly used format.
  • Objection: You may object to the processing of your data based on legitimate interests, including profiling for marketing purposes.
  • Withdraw Consent: You may withdraw your consent for processing at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond within one month of receiving your request.

10. Security Measures

We take the security of your data seriously and implement appropriate technical and organizational measures to safeguard your personal information from unauthorized access, alteration, disclosure, or destruction.

11. Third-Party Links

Our website may contain links to third-party websites, such as social media platforms or external services. We are not responsible for the privacy practices of these third-party sites. We encourage you to read the privacy policies of any linked websites you visit.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any significant changes by posting the revised policy on our website and updating the “Effective Date” at the top of the page.

13. Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at:

Maria Mirkovic
Ennemosergasse 30, Austria
Email: [email protected]

By using https://relaxedeyewear.com/, you acknowledge that you have read and understood this Privacy Policy.